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Akio Morita

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Akio Morita (盛田 昭夫 Morita Akio, January 26, 1921, Nagoya, Aichi – October 3, 1999, Tokyo) was a Japanese businessman and co-founder of Sony Corporation along with Masaru Ibuka.

Contents

Early life

Akio Morita was born in the village of Kosugaya, Japan. Morita's family was involved in sake, miso and soy sauce production in the Chita Peninsula, Aichi Prefecture since 1665. He was the oldest of four siblings and his father Kyuzaemon trained him as a child to take over the family business. Akio, however, found his true calling in mathematics and physics, and in 1944 he graduated from Osaka Imperial University with a degree in physics. He later joined the navy and served as a lieutenant during World War II. During his service, Morita met his future business partner Masaru Ibuka in the Navy's Wartime Research Committee.

Sony

On May 7, 1946, Morita and Ibuka founded Tokyo Tsushin Kogyo Kabushiki Kaisha (Tokyo Telecommunications Engineering Corporation, the forerunner of Sony Corporation) with about 20 employees and initial capital of ¥190,000. Ibuka was 38 years old, Morita, 25. Morita's family invested in Sony during the early period and was the largest shareholder.

In 1949, the company developed magnetic recording tape and in 1950, sold the first tape recorder in Japan. In 1957, it produced a pocket-sized radio (the first to be fully transistorized), and in 1958, Morita and Ibuka decided to rename their company Sony (sonus is Latin for sound, and Sonny-boys the most common American expression). Morita was an advocate for all the products made by the Sony Corporation. However, since the radio was slightly too big to fit in a shirt pocket, Morita made his employees wear shirts with slightly larger pockets to give the radio a "pocket sized" appearance. In 1960, it produced the first transistor television in the world. In 1973, Sony received an Emmy Award for its Trinitron television-set technology. In 1975, it released the first Betamax home video recorder, a year before VHS format came out. In 1979, the Walkman was introduced, making it the world's first portable music player. In 1984, Sony launched the Discman series which extended their Walkman brand to portable CD products.

In 1960, the Sony Corporation of America (SONAM, currently abbreviated as SCA) was established in the United States. In 1961, Sony Corporation was the first Japanese company to be listed on the New York Stock Exchange, in the form of American Depositary Receipts (ADRs), which are traded over-the-counter. Sony bought CBS Records Group, which consisted of Columbia Records, Epic Records and other CBS labels in 1988 and Columbia Pictures Entertainment (Columbia Pictures, TriStar Pictures and others) in 1989.

On November 25, 1994, Morita stepped down as Sony chairman after suffering a cerebral hemorrhage while playing tennis. His successor, Norio Ohga, had joined the company after sending Morita a letter denouncing the poor quality of the company's tape recorders.

Other affiliations

Morita was vice chairman of the Keidanren (Japan Federation of Economic Organizations), and was a member of the Japan-U.S. Economic Relations Group, also known as the "Wise Men's Group". He was also the third Japanese chairman of the Trilateral Commission.

Publications

In 1966, Morita wrote a book called Gakureki Muyō Ron (学歴無用論, Never Mind School Records), where he stresses that school records are not important to success or one's business skills. In 1986, Morita wrote an autobiography titled Made in Japan. He co-authored the 1991 essay The Japan That Can Say No with politician Shintaro Ishihara, where they criticized American business practices and encouraged Japanese to take a more independent role in business and foreign affairs.

Awards

Morita was awarded the Albert Medal by the United Kingdom's Royal Society of Arts in 1982, the first Japanese to receive the honor. Two years later, he received the prestigious National Order of the Legion of Honor, and in 1991, was awarded the First Class Order of the Sacred Treasure from the Emperor of Japan. In 1993, he was awarded an honorary British knighthood (KBE). Morita received the International Distinguished Entrepreneur Award from the University of Manitoba in 1987.

Death

Morita suffered a stroke in 1993, during a game of tennis. On October 3, 1999, Morita died of pneumonia at the age of 78.

References

  1. ^ Chronology About Akio Morita, Akio Morita Library
  2. ^ "Akio Morita". IEEE Global History Network. IEEE. http://www.ieeeghn.org/wiki/index.php/Akio_Morita. Retrieved July 21, 2011. 

External links

Portal icon Japan portal
Portal icon Biography portal
Portal icon Business portal
Wikiquote has a collection of quotations related to: Akio Morita
Wikimedia Commons has media related to: Sony

Further reading

Preceded by
Masaru Ibuka
Chairman of Sony Corporation
1976–1994
Succeeded by
Norio Ohga
Primary businesses
Technologies and brands
α · Betacam · Blu-ray · BRAVIA · CD · Cyber-shot · Dash · Dream Machine · DVD · Handycam · HDCAM/HDCAM-SR · LocationFree · Memory Stick · MiniDisc · MiniDV · mylo · Reader · S/PDIF · SDDS · SXRD · Sony Tablet · UMD · VAIO · Video8/Hi8/Digital8 · Walkman · Walkman Phones · XDCAM · Xplōd · HMZ-T1
Historical products
AIBO · CV-2000 · DAT · Betamax · Sony CLIÉ · Discman · JumboTron · Lissa · Mavica · NEWS · Qualia · Rolly · TR-55 · Trinitron · U-matic · Watchman · WEGA
Electronics
Sony EMCS · Sony Electronics (subsidiary in the US) · Sony Creative Software · Sony Mobile Communications  · S-LCD (50% minus 1 share) · Sony Mobile Display · Sony Optiarc · Sharp Display Products (7%) · Aiwa (former)
Sony Music Entertainment
Sony Pictures Entertainment
U.S. networks
Sony Movie Channel · GSN (40%), joint venture with DirecTV · FEARnet HD (joint venture with Comcast and Lionsgate· 3net (joint venture with Discovery Communications and IMAX)
International networks
Sony Computer Entertainment
Online distribution platforms
Financial services
Sony Financial Holdings · Sony Life Insurance · Sony Assurance · Sony Bank · Sony Bank Securities
Other businesses
Other assets
Sony Corporation of America (umbrella company in the US) · Other subsidiaries
Joint ventures
Sony/ATV · FeliCa Networks · Vevo · Cellius (49%) · Sharp Display Products (34% by April 2011)
Key personnel

Kazuo Hirai · Masaru Ibuka · Nobuyuki Idei · Yasuo Kuroki · Ken Kutaragi · Michael Lynton · Akio Morita · Norio Ohga · Amy Pascal · Howard Stringer  · Nicole Seligman

20th century · Asian people · Asian Century
Politics and Government:
Business and Economics:
Akio Morita (Japan)
Arts, Literature and Culture:
Science and Technology:
Moral and Spiritual Leadership:


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